This bill establishes a new section, W.S. 22-26-122, which prohibits the dissemination of misleading synthetic media related to candidates for public office with the intent to influence election outcomes. It defines "synthetic media" as manipulated or generated images, audio, or video that create a false representation of a candidate's appearance, actions, or speech. The bill outlines specific requirements for disclosure when disseminating such media, including the necessity for clear notice in visual formats or audible disclosures in audio formats. It also allows individuals depicted or misled by the synthetic media to pursue civil actions for damages and equitable relief.
Additionally, the bill empowers the attorney general and district attorneys to enforce its provisions and seek injunctive relief for violations. It specifies that the remedies provided are exclusive to actions brought under this section and outlines exceptions for certain entities, such as broadcasting stations and internet service providers, under specific conditions. The bill also clarifies that dissemination of synthetic media that constitutes satire or is protected under free speech laws is not subject to these prohibitions. The act is set to take effect on July 1, 2025.