The proposed bill establishes regulations regarding the dissemination of synthetic media in Wyoming, defining "synthetic media" as manipulated or generated images, audio, or video that create a realistic but false representation of a natural person. It prohibits the unlawful distribution of such media without clear disclosures, aiming to prevent misleading others about the appearance, actions, or speech of individuals depicted. The bill outlines penalties for violations, including civil actions for those misled by synthetic media, allowing for remedies such as equitable relief, damages, and attorney fees. Additionally, it empowers the attorney general to enforce these provisions and investigate violations.

The bill also specifies that individuals who disseminate synthetic media with malicious intent, particularly to influence elections or facilitate criminal acts, may face misdemeanor charges. However, it clarifies that dissemination protected under the First Amendment or the Wyoming Constitution is not subject to these regulations. The act is set to take effect on July 1, 2024.