Assembly Bill 1110 establishes comprehensive rights and requirements related to fertility treatments in Wisconsin. It grants individuals the right to receive fertility treatment, continue ongoing treatments, and make decisions regarding reproductive genetic material, all in accordance with widely accepted medical standards. Health care providers are also given rights to provide and assist with fertility treatments and establish agreements related to reproductive materials. Additionally, health insurance issuers are mandated to cover fertility treatments deemed appropriate by healthcare providers, regardless of a diagnosis of infertility, and cannot incentivize individuals to avoid seeking treatment or penalize providers for offering such services.

The bill further requires the Department of Health Services to seek necessary federal waivers to allow for Medical Assistance reimbursement for fertility treatments. It includes provisions for enforcement, allowing the attorney general or affected individuals to initiate civil actions for violations of the established rights. The bill aims to ensure equitable access to fertility treatments and protect the rights of individuals, healthcare providers, and manufacturers involved in fertility care.