Assembly Bill 33 aims to enhance legal protections against the unauthorized use of representations depicting nudity, specifically addressing the issue of deep fakes. The bill introduces new definitions and penalties under Wisconsin law, categorizing the posting, publishing, distributing, or exhibiting of a synthetic intimate representation—defined as a technologically generated depiction using an identifiable person's face or likeness—with the intent to coerce, harass, or intimidate as a Class I felony. This expands the existing law, which already prohibits the capture or distribution of such representations without consent.

Additionally, the bill modifies the penalties for reproducing private representations, which are sexually explicit images intended for private viewing. It establishes that reproducing these representations without the consent of the depicted individual is now classified as a Class A misdemeanor. The bill's provisions aim to address the growing concerns surrounding digital privacy and the misuse of technology in creating non-consensual explicit content.