The proposed bill aims to enhance the protection of minors in Washington state when using online services, products, or features. It introduces a new chapter to Title 19 RCW, establishing definitions and requirements for businesses that provide online services likely to be accessed by minors. Key provisions include the obligation for businesses to estimate the age of users with reasonable certainty, apply privacy protections to all users, and refrain from collecting or retaining personal information from minors under 13, except for age assurance purposes. Additionally, businesses must configure default privacy settings to prioritize minors' privacy, provide clear privacy information, and avoid using dark patterns that could exploit minors' decision-making.

Furthermore, the bill prohibits operators of addictive internet-based services from providing addictive feeds to users without verifying their age, with specific restrictions on sending notifications to minors during certain hours unless parental consent is obtained. It also mandates that users have the ability to limit their exposure to addictive feeds and control their privacy settings. The legislation emphasizes that compliance does not shield operators from liability for harm caused to minors and recognizes violations as unfair or deceptive acts under the consumer protection act. The bill will become null and void if specific funding is not provided by June 30, 2025.