The proposed bill establishes new regulations regarding the use of artificial intelligence (AI) in content creation and interaction with consumers in Washington State. It defines key terms such as "artificial intelligence," "covered provider," and "generative artificial intelligence," and mandates that covered providers include provenance data in any content created or significantly altered by their AI systems. This provenance data must be designed to be difficult to remove or tamper with, while also ensuring that no personal information about identifiable individuals is disclosed. The bill clarifies that it does not apply to trade secrets, business-to-business transactions, or certain types of content such as video games and systems used solely for upscaling or compression.
Additionally, the bill requires government agencies that utilize AI systems to inform consumers that they are interacting with an AI before or during the interaction, ensuring that the disclosure is clear and accessible. The Attorney General is granted the authority to enforce these provisions, and any waivers of the chapter's requirements are deemed void. The act is set to take effect on February 1, 2027, and establishes new chapters in Titles 19 and 42 of the Revised Code of Washington (RCW).