The bill establishes a statewide drug overdose prevention and awareness campaign aimed at addressing the drug overdose epidemic in Washington. It mandates the Department of Health to develop, implement, and maintain this campaign, which will focus on educating the public about the dangers of methamphetamines and opioids, particularly fentanyl. The campaign will target both youth and adults, providing outreach to prevent substance use and overdose deaths. Additionally, the department is encouraged to include information on substance use disorder, resources for addiction treatment, and legal immunity for individuals seeking medical assistance during a drug overdose.

Furthermore, the bill requires the department to submit annual reports to the legislature starting June 30, 2025, detailing the campaign's content, distribution, and effectiveness. The reports will include summaries of the messages shared, the mediums used for outreach, and data on audience engagement. The bill also stipulates that if specific funding for the campaign is not provided by June 30, 2024, it will become null and void.