The House concurrent resolution No. R-86 celebrates the significant role of tourism in Vermont's economy and designates April 10, 2025, as Tourism Economy Day at the State House. The resolution highlights Vermont's appeal as a global destination for outdoor recreation, dining, lodging, art, and history, which not only creates business opportunities but also attracts new residents and encourages current Vermonters to remain in the state. The tourism industry is noted for its substantial economic impact, contributing $4 billion and accounting for over 10 percent of the state's workforce, with 15.8 million visitors in 2023 alone, generating approximately $282.3 million in state and local taxes.
Furthermore, the resolution emphasizes the importance of meaningful representation and inclusion within the tourism sector, ensuring that Vermont remains welcoming to all visitors, regardless of their background. It acknowledges industry leaders who prioritize community values and exemplify destination leadership. The resolution concludes by directing the Secretary of State to send copies of this resolution to relevant organizations, including the Vermont Chamber of Commerce, Ski Vermont, and the Department of Tourism and Marketing.