The bill S.23 introduces regulations regarding the use of synthetic media in elections in Vermont, establishing a new subchapter under 17 V.S.A. chapter 35. It defines "deceptive and fraudulent synthetic media" as any synthetic representation of individuals intended to mislead voters or harm a candidate's reputation. The bill mandates that any distribution of such media within 90 days of an election must include a clear disclosure indicating that the media has been created or manipulated using digital technology or artificial intelligence. Specific guidelines for the size and clarity of the disclosure are provided for both visual and audio formats.

Additionally, the bill outlines penalties for violations, with fines ranging from $1,000 to $15,000 depending on the intent and prior offenses. It also allows candidates misrepresented by deceptive media to seek injunctive relief against its distribution. Furthermore, a new subchapter is added to empower the State's Attorney or Attorney General to take legal action against violations of this chapter. The act is set to take effect upon passage.