This bill enacts provisions related to the use of generative artificial intelligence in consumer transactions and regulated services.
This bill:
- defines terms;
- requires certain disclosures when generative artificial intelligence is used in consumer transactions and regulated services;
- establishes liability for violations of consumer protection laws involving artificial intelligence;
- provides a safe harbor for certain disclosures;
- grants rulemaking and enforcement authority to the Division of Consumer Protection;
- establishes penalties for violations; and
- extends the repeal date of the Artificial Intelligence Policy Act.

Statutes affected:
Substitute #2: 63I-2-213