House Bill No. 2907 introduces new regulations regarding the use of a tenant's name or likeness by landlords or their agents for commercial purposes. It adds Section 92.027 to Subchapter A of Chapter 92 in the Property Code, which stipulates that any lease provision allowing such use must include an option for the tenant to opt out. Furthermore, any authorization granted under this section is only valid during the tenant's lease term. If a lease provision violates these stipulations, it is rendered void, and tenants are entitled to recover damages, including one month's rent, injunctive relief, and reasonable attorney's fees if their name or likeness is used without proper authorization.

The new law will apply to leases or agreements entered into or renewed on or after the effective date of September 1, 2025. This legislation aims to protect tenants' rights and ensure they have control over the commercial use of their personal information by landlords.

Statutes affected:
Introduced: ()