The proposed bill, S. 268, seeks to enhance the protection of minors using online services in South Carolina by introducing a new Chapter 80 to Title 39 of the South Carolina Code of Laws. It requires covered online services to exercise reasonable care in handling minors' personal data and designing their platforms to mitigate risks such as compulsive usage, psychological distress, and identity theft. The bill mandates that these services provide minors with tools to manage their online time, control their personal data, and limit communication with other users, while also offering parents resources to oversee their children's accounts and activities.
Additionally, the bill imposes restrictions on data collection and advertising practices aimed at minors, including a ban on targeted advertising and the collection of precise geolocation information without explicit consent. Covered online services are required to submit annual public reports to the Attorney General, detailing their practices concerning minors, which must be verified by independent auditors. The Attorney General will enforce the bill's provisions, with penalties including treble damages for violations and personal liability for officers and employees of the services. The legislation emphasizes transparency and accountability, ensuring that the safety and well-being of minors are prioritized in the digital environment.