The South Carolina Social Media Regulation Act aims to enhance the protection of minors on social media platforms by establishing specific requirements for social media companies. The bill prohibits social media companies from allowing minors to create accounts without parental consent and mandates that these companies verify the age of their users. Additionally, it restricts direct messaging between adults and minor account holders, limits the use of personal information for advertising, and requires companies to filter harmful content. The legislation also empowers the South Carolina Office of Attorney General to investigate complaints and enforce compliance, while providing a framework for parents to supervise their children's online activities.

Key provisions include the establishment of definitions related to social media companies and account holders, the requirement for annual reporting on compliance, and the ability for individuals to take legal action against non-compliant companies. The bill also emphasizes the importance of educational programs on online safety for students, which the Department of Education is tasked with developing. Furthermore, any waivers or limitations of rights provided under this act are deemed void, reinforcing the protections afforded to minors and their guardians. The act is set to take effect on March 1, 2026, following approval by the Governor.