This bill establishes new regulations for the manufacturing, labeling, marketing, and safety of vapor products in Oklahoma, with the primary aim of protecting public health and safety. It introduces definitions for key terms related to vapor products, such as "e-liquid," "manufacturer," and "retailer," and outlines specific requirements for product packaging, including the use of child-proof caps and tamper-evident packaging. Additionally, the bill prohibits the use of certain terms and imagery in marketing that may appeal to minors, and restricts advertising practices, particularly on social media platforms, unless age verification is conducted.

The legislation also empowers the Oklahoma Alcoholic Beverage Laws Enforcement (ABLE) Commission to enforce these regulations and assess civil penalties for violations, which can reach up to $5,000 for manufacturers, distributors, or retailers. The Attorney General is authorized to investigate violations and seek further penalties, with funds collected being deposited into the newly created Vapor Products Compliance Fund. Furthermore, the bill repeals a previous section of law related to vapor product manufacturer attestation and establishes an effective date of November 1, 2025, for the new regulations.