This bill mandates that the New Jersey Economic Development Authority (EDA) incorporate social media development services into the offerings of its Small Business E-commerce Support Program. This program, which operates as a pilot under the Main Street Recovery Finance Program, is designed to assist eligible small businesses, such as restaurants and retail stores, with e-commerce and digital marketing consulting. The inclusion of social media services aims to enhance the support provided to these businesses in navigating the digital landscape.

The legislation specifies that while social media development services will be part of the Small Business E-commerce Support Program, there is no obligation for the EDA to continue offering these services once the program concludes. The bill is set to take effect immediately upon enactment, reflecting a proactive approach to bolster the digital capabilities of small businesses in New Jersey.