This bill mandates that cable television (CATV), direct broadcast satellite, and television streaming service companies must advertise the total billable amount for their services, which includes all applicable fees such as broadcast programming fees, administrative and service fees, regional sports network fees, and equipment fees per television set. The advertised price must reflect the total cost based on the minimum equipment necessary for service, ensuring transparency for consumers. However, companies are not required to include federal or state taxes, fees, or other charges that can be itemized on a bill, but they must inform consumers that such charges may apply.

Violations of this bill are classified as unlawful practices under New Jersey's consumer fraud act, which can result in significant penalties, including fines of up to $10,000 for first offenses and $20,000 for subsequent offenses. Additional consequences may include cease and desist orders from the Attorney General, punitive damages, and the potential for treble damages and costs awarded to affected consumers. The bill is set to take effect immediately but will remain inoperative for 60 days following its enactment.