This bill amends New Jersey's alcoholic beverage licensing laws to permit holders of various licenses, including limited brewery, farm brewery, plenary winery, farm winery, cidery and meadery, and craft distillery licenses, to sell Jersey Fresh alcoholic beverages for consumption on or off their licensed premises. It defines "Jersey Fresh products" as any alcoholic beverage licensed by the New Jersey Department of Agriculture under the Jersey Fresh designation, which promotes New Jersey-grown agricultural products. The bill also allows these license holders to offer samples of Jersey Fresh products, enhancing consumer engagement with local offerings.

In addition to these provisions, the bill includes amendments to existing licensing regulations, removing outdated language and introducing new definitions for clarity. It maintains the current structure of fees and operational guidelines for the affected licenses while promoting local agricultural products within the state's alcoholic beverage industry. The intent is to raise consumer awareness of high-quality alcoholic beverages made from New Jersey farm products, thereby benefiting the state's agricultural sector. The bill will take effect immediately upon passage.