This bill authorizes the creation of special Mental Health Awareness license plates by the Chief Administrator of the New Jersey Motor Vehicle Commission. The plates will feature the words "Mental Health Awareness" alongside the standard registration number and other required markings. An application for these plates will require a fee of $50, in addition to regular vehicle registration fees, with an annual renewal fee of $10. The funds collected from these fees will be deposited into a newly established Mental Health Awareness License Plate Fund, which will be used to support mental health research and programs in New Jersey. The bill also stipulates that the chief administrator must certify the average cost of producing these plates annually, and if costs exceed the application fee for two consecutive years, the program may be discontinued.

Furthermore, the bill specifies that no state funds will be used for the initial costs associated with the design and production of the license plates. Instead, a designated individual or entity must contribute up to $25,000 to cover these initial expenses, and additional private contributions may also be accepted. The commission is prohibited from moving forward with the program until it receives the necessary funds and at least 500 completed applications for the plates. The bill will not take effect until 13 months after these conditions are met, and it will expire if the requirements are not satisfied within 12 months of enactment.