The resolution urges generative artificial intelligence and content-sharing platforms to voluntarily commit to preventing and removing harmful content, specifically focusing on deepfake and cheapfake media. These types of media are artificially produced and can manipulate public perceptions of truth and evidence, leading to serious consequences such as libel, misrepresentation, and political misinformation. The resolution highlights the ease of creating such content due to advancements in open-source technology, which allows even inexperienced users to produce convincing audiovisual alterations. It emphasizes the need for responsible use of AI technologies, as well as the potential for these platforms to proactively address the creation of harmful content.
Furthermore, the resolution acknowledges the promise of artificial intelligence when used responsibly, suggesting that it can contribute positively to learning, technological advancements, and social engagement. It calls for continued monitoring of AI systems to mitigate potential harms and references existing accountability and transparency standards developed by the federal government and other states. By adopting this resolution, New Jersey aims to position itself as a leader in promoting responsible media technology and ensuring the integrity of information shared across digital platforms.