This bill mandates the New Jersey Department of Agriculture to advertise and promote aquaculture products as part of the existing Jersey Fresh Program, which currently focuses on marketing and quality grading for fruits and vegetables produced in the state. The legislation requires the department to develop a specific quality grading system for aquaculture products, such as fish and shellfish produced through aquaculture methods, ensuring that these products meet the quality standards set by the department. This new grading system will be distinct from that used for wild-caught seafood, aligning with the standards already in place for other agricultural commodities.

To support these initiatives, the bill appropriates an initial sum of $100,000 from the General Fund to the Department of Agriculture for the promotion of aquaculture products. Furthermore, it establishes an annual appropriation of $100,000 for each fiscal year following the bill's effective date, ensuring ongoing funding for the marketing efforts under the Jersey Fresh Program. This financial support is in addition to any other funds that may be allocated to the program, thereby enhancing the promotion of New Jersey's aquaculture industry.