This bill aims to regulate the advertising of electronic nicotine delivery systems (ENDS) in the State of Nebraska. It defines "electronic nicotine delivery system" by referencing its existing definition in section 28-1418.01.

The key provision of the bill makes it unlawful for any person to advertise ENDS within the state, thereby seeking to limit the promotion and visibility of these products to the public. This legislative action reflects a growing concern over the use and marketing of electronic nicotine products, particularly among youth.