The proposed bill aims to amend chapter 407 of Missouri law by introducing a new section, 407.2100, which focuses on the regulation of online content involving minors. It defines key terms such as "account holder," "content creator," "minor," and "restricted material," and establishes criteria for when a minor is considered engaged in content creation. The bill mandates that content creators maintain detailed records regarding minors featured in their content, including proof of age and compensation details, and requires that a portion of earnings be set aside in a trust account for the minor's benefit until they reach adulthood. Additionally, the bill outlines the rights of minors to request the deletion or editing of content featuring them, and it places obligations on social media platforms to facilitate these requests. It prohibits the financial exploitation of minors through the production or distribution of restricted material and requires social media platforms to develop strategies to mitigate risks associated with monetizing such content. Violations of this section can be reported to the attorney general, who is empowered to take civil action against offenders, while individuals retain the right to pursue private civil actions as well.

Statutes affected:
Introduced (5178H.01): 407.2100