This bill establishes new regulations regarding the collection and use of precise geolocation data in Minnesota, proposing the addition of a new section, [325M.40], to the Minnesota Statutes. It defines key terms related to consumer data privacy, including "collect," "consumer," "controller," and "precise geolocation data." The bill mandates that any controller collecting a consumer's precise geolocation data must inform the consumer through a publicly accessible privacy notice, detailing the type of data collected, its purpose, and any third parties involved. Additionally, it prohibits controllers and processors from collecting excessive data, retaining it longer than necessary, or selling it to third parties.

The bill also outlines enforcement mechanisms, allowing consumers harmed by violations to pursue civil actions against offending parties. Consumers may be awarded damages of at least $5,000 per violation, punitive damages, injunctive relief, declaratory relief, and coverage for reasonable attorney fees and litigation costs. This legislation aims to enhance consumer protections regarding personal data privacy, particularly concerning sensitive geolocation information.