This bill introduces comprehensive regulations for social media platforms regarding accounts held by minors aged 15 and younger, adding a new section to Minnesota Statutes, chapter 325M. It defines key terms related to social media usage and mandates that platforms implement age estimation processes to verify user ages based on their activity. The bill prohibits the creation of accounts for minors without verifiable parental consent and requires that privacy settings for these accounts be set to the most private levels by default. Additionally, it bans addictive interface features and targeted paid advertising on child accounts, while establishing a clear process for account termination upon request from the child or their parent.

To enforce these regulations, the bill allows parents and children to pursue legal action for violations, with potential remedies including statutory damages of $10,000 for reckless or knowing violations, as well as punitive damages for patterns of misconduct. It also sets a three-year limitation period for civil actions, which can be extended until the child reaches 18. The bill classifies knowing or reckless violations as deceptive trade practices, empowering the attorney general to enforce compliance. These provisions will take effect on July 1, 2027, and will apply to all accounts created before, on, or after that date.