The bill amends the Michigan Consumer Protection Act by adding a new section, 2a, which states that the act must be liberally construed to fulfill its purpose, and that the remedies provided are in addition to any other legal remedies available. Additionally, it modifies section 4 to clarify that the act does not apply to specific methods, acts, or practices that are expressly authorized under state or federal laws, or by regulatory agencies. This includes a provision that ensures such exemptions do not apply solely because the method, act, or practice is part of a larger transaction that is authorized or regulated.

Furthermore, the bill specifies that certain actions related to advertisements by publishers or media personnel are exempt unless they knowingly disseminate false or misleading information. It also outlines that the act does not create a cause of action for unfair or deceptive practices that are already addressed by various financial and insurance codes, with specific conditions regarding the timing of such practices. The burden of proof for claiming an exemption from the act is placed on the individual asserting the exemption.

Statutes affected:
House Introduced Bill: 445.904