The bill amends the Michigan Consumer Protection Act by updating Section 3, which outlines unlawful unfair, unconscionable, or deceptive practices in trade or commerce. Key insertions include clarifications on the definitions of goods and services, ensuring that representations made about them are accurate and not misleading. The bill also expands the list of deceptive practices, such as misrepresenting the condition of goods, failing to disclose material facts, and making false claims about the need for services. Additionally, it addresses the handling of consumer information, particularly regarding the disclosure of Social Security numbers, and sets forth conditions under which such disclosures are permissible.

Furthermore, the bill empowers the Attorney General to promulgate rules for its implementation while ensuring that no new unfair trade practices are created beyond those already enumerated. It also specifies exceptions to certain provisions, particularly concerning health-related services and employer-employee benefits. The enactment of this bill is contingent upon the passage of related legislation, indicating a coordinated effort to enhance consumer protections in Michigan.

Statutes affected:
Senate Introduced Bill: 445.903