The bill amends the Regional Tourism Marketing Act of 1989 by updating definitions and clarifying the roles of various entities involved in regional tourism marketing. Key changes include the replacement of the "president of the Michigan strategic fund" with the "director of the bureau of fair competition and free enterprise" as the designated director. Additionally, the definition of "transient facility" has been revised to exclude specific types of facilities such as college dormitories, hospitals, nursing homes, hospices, and certain buildings near ski lifts, while also specifying that facilities owned by organizations qualified for federal tax exemption under section 501(c) of the Internal Revenue Code are not considered transient facilities.

Furthermore, the bill introduces new definitions for terms such as "assessment," "assessment revenues," and "tourism marketing program," which are essential for understanding the financial and operational aspects of regional marketing organizations. The bill also emphasizes the importance of promoting tourism within designated regional assessment districts, thereby enhancing the framework for regional tourism marketing efforts in Michigan. The enactment of this bill is contingent upon the passage of Senate Bill No. 631 of the 103rd Legislature.

Statutes affected:
Senate Introduced Bill: 141.892