The proposed bill, known as the "Social Media Regulation Act," aims to establish age verification and consent requirements for residents of Michigan when opening and using social media accounts, particularly for minors. It mandates that social media companies verify the age of applicants and obtain explicit consent from a parent or guardian if the applicant is a minor. Additionally, the bill outlines specific standards for minor accounts, including restrictions on visibility in search results, limitations on targeted content, and access controls during certain hours. The Attorney General is tasked with implementing rules to ensure compliance and protect the information obtained during the verification process.

The bill also provides for civil sanctions against violators, allowing the Attorney General to initiate legal action for non-compliance, with potential fines and damages. Consumers are granted the right to file complaints and seek damages for violations of the act. Furthermore, any contractual provisions that waive protections or rights established by this act are deemed void and unenforceable. Overall, the legislation seeks to enhance the safety and privacy of minors on social media platforms while holding companies accountable for their practices.