The proposed bill, known as the "Motor Vehicle Dealer Data Collection Act," aims to regulate the collection, sharing, and use of protected dealer data by motor vehicle dealers, manufacturers, and third parties. It establishes definitions for key terms such as "authorized integrator," "protected dealer data," and "dealer data vendor," and outlines the conditions under which data can be accessed or shared. Notably, the bill prohibits manufacturers and third parties from requiring dealers to grant access to their dealer data systems without prior express written consent. It also mandates that any fees for accessing protected dealer data must be justified and documented, ensuring transparency in the costs associated with data sharing.

Additionally, the bill imposes civil sanctions for violations, with fines of up to $5,000 for each infraction. It emphasizes the importance of cybersecurity by requiring compliance with established standards and outlines the responsibilities of dealer data vendors and authorized integrators in managing protected dealer data. The legislation also allows dealers to revoke consent for data sharing and mandates secure transitions of data when agreements are terminated. Overall, the bill seeks to enhance the protection of dealer data while ensuring that dealers maintain control over their information.