The proposed bill, known as the "Motor Vehicle Dealer Data Collection Act," aims to regulate the collection, sharing, and use of protected dealer data by motor vehicle dealers, manufacturers, and third parties. It establishes definitions for key terms such as "authorized integrator," "protected dealer data," and "dealer data vendor," and outlines the conditions under which data can be accessed or shared. Notably, the bill prohibits manufacturers and third parties from requiring dealers to grant direct access to their dealer data systems and mandates that any access to protected dealer data must be based on prior express written consent from the dealer. Additionally, it includes provisions to protect dealers from cyber ransom and imposes civil sanctions for violations of the act.

The bill also stipulates that dealer data vendors must adopt standardized frameworks for data exchange and integration, ensuring that authorized integrators can access protected dealer data securely. It allows dealers to revoke consent for data sharing with a 60-day notice and requires manufacturers to indemnify dealers for third-party claims related to unauthorized access or use of protected dealer data. Furthermore, the act does not apply to data outside of dealer data systems or authorize the use of data in a manner inconsistent with agreements made with data providers. Violators of the act may face civil fines of up to $5,000 for each infraction.