This bill amends existing laws regarding telephone campaign communications in Louisiana, specifically focusing on the use of artificial intelligence (AI) in such communications. It introduces new requirements that mandate any telephone call or automated call created using AI, particularly those utilizing the voice of a public figure, to include a clear disclosure at the beginning of the call indicating that it was generated by AI. Additionally, the bill defines terms related to this context, such as "public figure" and "limited public figure," and establishes that the Board of Ethics will be responsible for administering and enforcing these provisions.

Furthermore, the bill outlines that certain entities, including internet service providers and broadcasters, will not be held liable for content provided by others. It also sets civil penalties for violations of these regulations, with fines escalating for repeated offenses. The Board of Ethics is granted additional jurisdiction to enforce these new provisions alongside existing laws, ensuring comprehensive oversight of campaign communications in Louisiana.

Statutes affected:
HB639 Original: 18:1463(A), 18:1(D)
HB639 Engrossed: 18:1(D), 42:1132(D)
HB639 Reengrossed: 18:1(D), 42:1132(D)
HB639 Enrolled: 18:1(D), 42:1132(D)
HB639 Act 559: 18:1(D), 42:1132(D)