This bill amends existing Louisiana laws regarding healthcare professionals, specifically focusing on the display of licensure and the prescription of medications. It requires healthcare professionals to visibly display evidence of their proper licensure both in person and in advertisements. Additionally, the bill addresses the prescription of opioid medications, making it unlawful for insurers to deny a prescribed medication that has defined abuse deterrent properties in favor of substituting it with an immediate or extended release medication lacking such properties.

Furthermore, the bill modifies the enforcement provisions related to advertising by healthcare professionals using the title "Doctor" or "Dr." It clarifies that any violations of this section will be enforceable in accordance with the Unfair Trade Practices and Consumer Protection Law, as well as any rules established by the relevant licensing board for the provider's profession. The amendments aim to enhance the accountability of healthcare professionals and ensure that patients receive appropriate medications without unnecessary substitutions.

Statutes affected:
HB423 Original: 37:1(A), 51:413(B)
HB423 Engrossed: 37:1(A), 51:413(B)
HB423 Enrolled: 22:7(B)(3), 51:413(B)
HB423 Act : 22:7(B)(3), 51:413(B)