The bill establishes regulations for financial services companies in Kansas, particularly concerning their treatment of clients based on social credit scores and ideological boycotts. It defines key terms such as "company," "financial institution," and "ideological boycott," and prohibits financial services companies from discriminating against individuals based on their social credit scores. The bill mandates that these companies must not use non-financial or ideological criteria in their decision-making processes regarding the provision of financial services. Additionally, if a financial service is denied, the company is required to provide a written disclosure detailing the reasons for the denial.

Furthermore, the bill outlines enforcement mechanisms for violations, categorizing them as deceptive acts or unsound practices, subject to penalties by the attorney general or credit union administrator. It specifies that these provisions apply only to financial services companies with total assets of $20 billion or more and requires registered investment advisers to obtain written consent from clients before investing in funds that engage in ideological boycotts. The bill aims to ensure fair access to financial services while limiting the influence of ideological considerations in financial decision-making.