The bill establishes a new section in Iowa law regarding the use of synthetic media in campaign materials, specifically mandating disclosure requirements for such content. It defines "synthetic media" as any manipulated image, audio, or video that creates a realistic but false representation of an individual, which could mislead viewers. The bill clarifies that the term does not include content generated solely for text-related purposes, such as grammar correction or stylistic editing.

Under the new law, any published material containing synthetic media must prominently display the disclaimer "THIS CONTENT GENERATED USING SYNTHETIC MEDIA." The individual or entity responsible for the publication is held accountable for ensuring this disclosure is included. Additionally, the bill allows for other legal remedies to be pursued in cases of synthetic media publication, and it mandates the board to adopt rules for implementing these provisions.