The Iowa Junk Fee Prevention Act establishes new requirements for pricing disclosure by various platforms, including accommodations booking, ticketing, and food delivery services. Covered entities are mandated to clearly display the total price of goods or services, including any mandatory fees, at the point of advertisement and ensure that these fees do not increase during the purchase process. The bill also prohibits excessive or deceptive mandatory fees and requires ticketing platforms to disclose the total number of tickets available for sale at least 72 hours before the first public sale. Additionally, covered entities must provide clear information regarding their guarantee or refund policies prior to transaction completion.

The bill outlines that providers of covered services, such as internet and mobile services, cannot impose excessive early termination fees but may charge for unreturned rental equipment or outstanding device costs. The attorney general is granted the authority to implement rules and enforce compliance, including the ability to impose civil penalties of up to $5,000 for violations, with proceeds going to the state’s general fund. Notably, the bill exempts certain media entities from liability if they publish advertisements in good faith without knowledge of any deceptive content.