The proposed bill establishes regulations regarding the use of artificial intelligence (AI) in smart devices and applications, aiming to protect users' private data and their rights to likeness. It defines key terms such as "application," "artificial intelligence," "developer," "device company," "initialize," "private data," "smart device," and "statement of purpose." The bill mandates that device companies and developers provide clear agreements to users upon initialization of smart devices or applications that include AI, detailing the AI's capabilities, the types of private data accessed, and options for users to refuse access or uninstall the AI. Additionally, it prohibits device companies from requiring users to install AI as a condition for using the device and outlines the responsibilities of both device companies and developers regarding the handling of private data.
Furthermore, the bill prohibits the unauthorized use of AI to recreate an individual's likeness for commercial purposes or in ways that could harm the individual's reputation. It allows individuals to seek actual and punitive damages for violations, with punitive damages capped at $250,000 per violation. The bill also permits class action lawsuits and specifies that each violation is treated separately, providing a framework for accountability in the use of AI technologies. Overall, the legislation aims to enhance transparency and user control over personal data in the context of AI applications and devices.