The bill establishes a new section in Florida law, specifically section 287.139, which addresses agency contracting with media reliability and bias monitors. It defines a "media reliability and bias monitor" as a contractor whose main function is to rate or rank news sources based on factual accuracy or provide opinions on misinformation and bias. The bill prohibits state agencies from entering into contracts with these monitors or providing any form of support to them, except for nondiscretionary actions required by law. Additionally, agencies are barred from accepting bids or proposals for advertising and marketing services unless the contractor certifies compliance with this new regulation.
Furthermore, the bill mandates that before extending or modifying existing contracts for advertising and marketing services, agencies must obtain a certification from contractors confirming they do not and will not utilize the services of a media reliability and bias monitor. However, the provisions do not apply to contractors that aggregate news articles or provide analytical information on advertisement performance. The act is set to take effect on July 1, 2025.