The bill amends existing Florida law to enhance the state's focus on manufacturing by establishing a Chief Manufacturing Officer within the Department of Commerce. This new position will be appointed by the Secretary of Commerce and will oversee manufacturing efforts statewide, serving as a subject-matter expert and coordinating initiatives across various governmental and non-governmental entities. The bill also mandates that all state and local governmental entities assist the Chief Manufacturing Officer, and it requires the Department of Commerce to prepare and submit a biennial report on manufacturing efforts to the Governor and the Legislature, detailing the industry's strength and economic significance.

Additionally, the bill creates the Florida Manufacturing Promotional Campaign, aimed at increasing consumer awareness of local manufacturing activities and expanding market exposure for manufactured products. The campaign will involve the development of logos, participant registration, and promotional activities, all overseen by the Chief Manufacturing Officer. The Department of Commerce is granted rulemaking authority to implement the campaign and ensure compliance, including establishing necessary regulations for participant registration and advertising. The act is set to take effect on July 1, 2025.