The bill establishes a new section, 106.146, in the Florida Statutes that outlines specific requirements for political polls. It defines a political poll as a collection of responses on political subjects from a selected or random group of individuals for analysis. The bill mandates that all political polls conducted in Florida must include the phrase "Sponsored and paid for by," followed by the name of the sponsoring individuals or organizations. This phrase must be presented at the beginning of telephone calls, at the start of text messages, and in bold type with a minimum font size of 12 points in emails.
Additionally, the bill introduces criminal penalties for willful violations of these requirements, classifying such violations as a misdemeanor of the first degree. The term "person" is broadly defined to encompass individuals, organizations, candidates, and representatives of various political entities involved in conducting political polls. The act is set to take effect on July 1, 2025.