The Uniform College Athlete Name, Image, or Likeness Amendment Act of 2025 amends section 215 of the Uniform College Athlete, Name, or Likeness Act of 2022. The bill allows institutions, conferences, or athletic associations to assist college athletes in selecting and arranging for name, image, or likeness (NIL) agents, as well as in collecting payments from third parties involved in specific NIL agreements. Additionally, the bill removes the previous prohibition against institutions or conferences providing compensation to college athletes for the use of their name, image, or likeness.

Specifically, the bill introduces new provisions that enable institutions to support athletes in their dealings with NIL agents and third parties, enhancing the opportunities for college athletes to monetize their personal brand. Furthermore, it repeals subsection (e), which likely contained the restrictions on compensation that are now being lifted. This legislative change aims to create a more favorable environment for college athletes to engage in NIL activities.