The General Assembly Raised Bill No. 6909 aims to establish protections for individuals seeking assistance with veterans and military-related benefits. The bill defines key terms such as "person," "veteran or military benefit," and "veteran or military benefit assistance service." It mandates that any person providing such assistance must obtain necessary qualifications and adhere to specific federal regulations regarding fiduciary responsibilities and standards of conduct. Additionally, the bill prohibits charging fees that violate existing regulations and requires clear disclosures in advertisements and communications to clients about the nature of the services provided.

Violations of these provisions will be classified as unfair or deceptive trade practices, allowing the Attorney General to investigate and enforce compliance. The bill is set to take effect on October 1, 2025, and introduces new legal language to current law while deleting outdated references. Overall, the legislation seeks to protect veterans and military personnel from potential exploitation by ensuring that assistance providers are properly qualified and transparent in their operations.