The proposed bill, General Assembly Committee Bill No. 5272, aims to regulate gaming-related advertising, marketing, and promotional activities to protect younger audiences from exposure to gambling. Key provisions include prohibiting advertisements that depict individuals under twenty-one years of age, unless they are professional or collegiate athletes, and ensuring that marketing efforts do not target individuals under twenty-one or eighteen years of age for specific gaming activities. The bill also mandates that all promotional materials clearly state the minimum age required to participate in the advertised gaming activities and prohibits misleading information that could confuse potential patrons.

Additionally, the bill introduces a significant new restriction that prohibits any gaming-related advertising from offering bonuses, credits, or other inducements to engage in or continue gaming. This is a notable insertion that aims to curb aggressive marketing tactics that may entice vulnerable individuals. Other amendments include clarifications on the types of media that can be used for advertising and the conditions under which such advertisements can be disseminated, ensuring they do not appeal primarily to younger audiences. Overall, the bill seeks to create a safer environment regarding gaming promotions and protect minors from potential gambling-related harms.