Existing law establishes the Office of Community Partnerships and Strategic Communications, within the Office of Planning and Research in the office of the Governor, to serve as the manager of the state's highest priority public awareness and community outreach efforts.
This bill would require the office to assist state agencies and departments in marketing, advertising, and outreach to certain priority populations, as defined.
The bill would require a state agency or department that expends funds on marketing, advertising, or outreach to develop a plan for increasing expenditures directed to ethnic and community media outlets serving priority populations and to annually report via its internet website on its progress in implementing the plan, as specified. The bill would require the Department of General Services to develop a template for this report no later than December 1, 2025.
This bill would make these provisions inoperative on July 1, 2028, and would repeal them as of January 1, 2029.
This bill would also make related legislative findings and declarations.
Statutes affected: 02/17/23 - Introduced: 68501 GOV
03/23/23 - Amended Assembly: 68501 GOV
07/03/23 - Amended Senate: 11802 PCC, 11802 PCC, 11804 PCC, 11804 PCC
05/20/24 - Amended Senate: 11802 PCC, 11804 PCC
AB 1511: 68501 GOV