This bill proposes to amend current statutes by adding new provisions to title 44, chapter 9 of the Arizona Revised Statutes, specifically introducing article 27 related to trade practices. The new language mandates that businesses allow consumers to cancel their online subscription accounts using the same method they used to enroll, without imposing additional requirements. It also requires clear and conspicuous disclosure of subscription terms, including renewal policies and cancellation instructions, at the time of enrollment.

Additionally, the bill stipulates that businesses must send renewal reminders to consumers with online subscriptions, giving them the chance to opt out of automatic renewals. Furthermore, any retention offers or incentives can only be made after a consumer expresses intent to cancel, and such offers must not complicate the cancellation process. Overall, these updates aim to enhance consumer protection in online subscription practices.