This bill proposes to amend the Arizona Revised Statutes by adding a new section, 32-1962.01, which establishes specific requirements for advertisements of human prescription and nonprescription drugs broadcasted on television, radio, or the internet. The new provisions mandate that the audio information in these advertisements must be delivered at the same volume, articulation, and pacing as the rest of the advertisement, ensuring clarity and comprehension for the audience. Additionally, the bill prohibits the use of audio or visual elements that could hinder a viewer's or listener's understanding of the major statement regarding the drug's side effects and contraindications.

The bill defines "major statement" as the critical information concerning the significant side effects and contraindications associated with the prescription drug. This addition aims to enhance consumer awareness and understanding of the risks associated with medications, thereby promoting informed decision-making among the public. The current statutes remain unchanged, with the new requirements serving to strengthen the regulations surrounding pharmaceutical advertising.

Statutes affected:
Introduced Version: 32-1962.01