This bill proposes to amend Title 44 of the Arizona Revised Statutes by adding a new section, 44-1483, which establishes regulations for child-directed applications. Under the new law, starting January 1, 2026, these applications must implement measures to prevent the display of inappropriate and mature advertisements. The criteria for determining whether an application is child-directed will include factors such as subject matter, visual content, use of animated characters, age of models, and any audio content.

Additionally, the bill imposes a civil penalty of up to $100,000 for non-compliance with these advertising restrictions and designates the Attorney General as the enforcer of this section. Definitions for key terms such as "application platform," "child-directed application," and "inappropriate and mature advertisement" are also provided to clarify the scope of the law. Overall, the bill aims to enhance protections for children in digital advertising by establishing clear guidelines and penalties for violations.

Statutes affected:
Introduced Version: 44-1483
House Engrossed Version: 44-1483
Chaptered Version: 44-1483