The proposed bill would update current statutes by introducing new advertising guidelines for marijuana establishments, nonprofit medical marijuana dispensaries, and entities selling marijuana paraphernalia. It would allow these entities to advertise under strict conditions, including prohibiting advertisements directed at individuals under 21 years old and restricting advertising in certain public spaces. Additionally, all advertisements would be required to include a conspicuous warning about the risks of marijuana use for individuals under 21 and pregnant women, with specific space allocated for these warnings.

The bill would also modify compliance timelines and penalties, establishing a fourteen-day period for entities to rectify violations and imposing civil penalties of $20,000 for each infraction. It clarifies that advertising does not include communications aimed solely at an established customer base or those requested by customers who have verified their age. Overall, the bill aims to enhance the regulatory framework for marijuana advertising while ensuring protections for minors and accurate consumer information.

Statutes affected:
Introduced Version: 36-2859
House Engrossed Version: 36-2859
Senate Engrossed Version: 36-2859
Chaptered Version: 36-2859