This bill amends Arizona Revised Statutes by adding a new section that mandates transparency in advertising prices for goods and services. Specifically, it requires that all mandatory fees or charges be included in the advertised price and that a clear refund process be outlined on the receipt after purchase. The bill defines mandatory fees as those that must be paid to purchase the advertised item, are not reasonably avoidable, or are expected by a reasonable consumer to be included in the price. Taxes imposed by the government are explicitly excluded from this definition.

Failure to comply with these requirements is classified as an unlawful practice, allowing the attorney general to investigate and take action, including seeking injunctions and imposing fines of up to $5,000 for violations. This represents a significant enhancement to consumer protection laws by ensuring that consumers are fully informed about the total costs associated with their purchases and the refund process.

Statutes affected:
Introduced Version: 44-1535