This bill would require developers of generative artificial intelligence (AI) systems to disclose when an image or video content is AI-generated. This bill would require the disclosures to be made in the same format as the AI-generated content, be conspicuous, unavoidable, understandable to a reasonable person, and not be contradicted by the AI-generated content. This bill would require developers of generative AI systems to implement reasonable procedures to ensure disclosures may not be easily removed by third-party licensees and end users. This bill would provide that a violation of this act is an unlawful trade practice under the Deceptive Trade Practices Act. This bill would provide a private right of action for persons injured by a violation of this act. This bill would also provide for the enforcement of this act.

Statutes affected:
Introduced: 17-5-16